Good evening!  I'm Kerry J Harrison at the business desk and this evening I'd like to focus on a very important group of consumers and innovators. In short, they're among the  present leaders in our small business arena.

I'm referring to retirees.  within the last few years we have seen a very interesting development re retirees.  More and more retirees are choosing to keep working and they're doing this by going into their own business creations.  They're using their imaginations and experience to help themselves to lucrative and unique niches in the markets.  They're also using their skills to great advantage and they're opening up small businesses to cater to the needs of many types of consumers who have up till now been ignored by larger companies.

For who better than retirees to let us know what retirees are seeking?  That's what retirees these days are doing.  They are taking their needs and demands and building small businesses to meet these needs and demands.  They are also listening very carefully to the needs and demands of their fellow retirees and they are transforming their findings into businesses that are doing quite nicely.

I personally like this type of thinking because it shows that finally, and at last, someone is listening to the voices of retirees.  In addition, with retirees working for retirees, we are going to see more and more services and products being developed for retirees.  For too long, we have had to put up with companies not paying enough and adequate attention to the needs of this particular group of consumers.  Retirees are quickly becoming the largest group of consumers and they are also becoming more and more financially influential.  So, why not listen to what they're saying and what they're doing. 

You'll notice that in our Amazon picks of the week I have chosen a book that centers on the types of businesses that retirees are going into.

Have a read.

 

Now for our book talk of the week. 

Here are our Amazon picks.

 

The innovation formula how organizations turn change into opportunity.  

Business strategist series

By Michel Robert and Alan Weiss

This is an excellent book for any type of business and any size of company. Turning change into opportunity could easily be applied to situations such as when the economy goes from boom to recession and visa versa.

 

Retirees provide opportunity for salvage business

By Wayne Board

More and more retirees are going into their very own business and the salvation business is an upcoming one.  A very good book for all retirees to read.

 

Untapped Wealth Discovered

By Jeff N Marquis and Kerry J Harrison

Jeff and I would like to invite you to read our book as we feel that there are lots of great ideas and strategies for you to learn about.  You can learn all about four very important markets and why many experts feel that these are the ones that you should be focusing on.

 

In closing, I'd like to offer you some very important info on how you too can start your own business.

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Now you can take advantage of some very potent info and daily updates plus more in order to help you stay healthy and sleep well at night.  All of this info is free for the taking and it will save you thousands of research hours, protect your savings and worldly possessions, and help you to make decisions that are safe, logical, and sound.  The experts at www.untappedwealth.com are offering you all of this at absolutely no cost because their philosophy is that if they help you then you will help others and we will become a safer and better country.  Check them out!  You have absolutely nothing to lose and everything to gain!

 

At the business desk, I'm Kerry J Harrison wishing you a pleasant weekend.